Gulf Air’s New Livery Is *Gorgeous*

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A few years ago I flew Gulf Air from London to Bahrain, and they were… fine. There was an onboard chef and they had flat beds, but the whole operation just sort of felt a bit past its prime. Bahrain Airport also leaves a lot to be desired.

I guess all of that isn’t surprising, given Gulf Air’s history. In the 1970s, Gulf Air was kind of a big deal, as they were the airline of Bahrain, Abu Dhabi, Qatar, and Oman, and they were the largest carrier in the region. At one point they even flew to Australia. Over the years that changed, as we saw the development of the other states, and eventually the introduction of Emirates Airline, and eventually other airlines in the region as well.

Gulf Air didn’t do a lot to innovate for a long time, and then in 2002 James Hogan became CEO of Gulf Air, with the goal of turning the airline around. That didn’t exactly happen, and then in 2006 James Hogan went on to become the CEO of Etihad Airways (and we all know that didn’t end well).