“Halal Richard Branson” Wants To Start UK’s First Sharia-Compliant Airline

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Well this is… unique.

There’s no denying that different groups of travelers have different needs, and it’s great when airlines accommodate for that. Several times in the past we’ve seen entrepreneurs try to launch Sharia-compliant airlines. Muslim travelers have special needs and preferences, though the question is whether that’s enough of a basis on which to launch a successful airline.

For example, in late 2015 we saw Rayani Air launch in Malaysia, which advertised itself as Malaysia’s first Sharia-compliant airline. What did they do to differentiate themselves?